Collection: Normal skin

Can normal skin still experience skin concerns? Are skincare products wasted on normal skin if it already seems satisfied? If these are questions you’ve pondered, you might want to read along, as we go through everything you need to know about this skin type.   

PRODUCED IN DENMARK

ORGANIC INGREDIENTS

  • Daily Hydra Cream
    Best Seller

    28 REVIEWS

    Daily Hydra Cream

    Regular price 490 SEK
    Regular price Sale price 490 SEK
  • Daily Foaming Cleanser
    Best Seller

    23 REVIEWS

    Daily Foaming Cleanser

    Regular price 405 SEK
    Regular price Sale price 405 SEK
  • Intense Hyaluronic Mask
    Best Seller

    22 REVIEWS

    Intense Hyaluronic Mask

    Regular price 405 SEK
    Regular price Sale price 405 SEK
  • Niacinamide Lifting Mist
    Best Seller

    16 REVIEWS

    Niacinamide Lifting Mist

    Regular price 285 SEK
    Regular price Sale price 285 SEK
  • Facial Sunscreen SPF50
    Best Seller

    30 REVIEWS

    Facial Sunscreen SPF50

    Regular price 260 SEK
    Regular price Sale price 260 SEK
  • Intense Peel Mask

    19 REVIEWS

    Intense Peel Mask

    Regular price 405 SEK
    Regular price Sale price 405 SEK
  • Facial Sunscreen SPF30
    Best Seller

    31 REVIEWS

    Facial Sunscreen SPF30

    Regular price 210 SEK
    Regular price 210 SEK Sale price 210 SEK
  • 24-Hour Hydra Gel
    Sold out

    13 REVIEWS

    24-Hour Hydra Gel

    Regular price 405 SEK
    Regular price Sale price 405 SEK
    Sold out
  • Body Sun Lotion SPF30
    Best Seller

    31 REVIEWS

    Body Sun Lotion SPF30

    Regular price 315 SEK
    Regular price Sale price 315 SEK
  • Aromatique Hydra Hand Wash

    4 REVIEWS

    Aromatique Hydra Hand Wash

    Regular price 285 SEK
    Regular price Sale price 285 SEK
  • Repairing Hand Balm

    8 REVIEWS

    Repairing Hand Balm

    Regular price 355 SEK
    Regular price Sale price 355 SEK
  • Lip Repair
    Best Seller

    20 REVIEWS

    Lip Repair

    Regular price 235 SEK
    Regular price Sale price 235 SEK
  • Vitamin A Treatment Cream
    Best Seller

    28 REVIEWS

    Vitamin A Treatment Cream

    Regular price 660 SEK
    Regular price Sale price 660 SEK
  • Deep Cleansing Scrub

    11 REVIEWS

    Deep Cleansing Scrub

    Regular price 405 SEK
    Regular price Sale price 405 SEK
  • Vitamin Lifting Serum
    Sold out

    9 REVIEWS

    Vitamin Lifting Serum

    Regular price 760 SEK
    Regular price Sale price 760 SEK
    Sold out
  • Deep Cleansing Mask

    11 REVIEWS

    Deep Cleansing Mask

    Regular price 405 SEK
    Regular price Sale price 405 SEK
  • Vitamin Face Oil

    13 REVIEWS

    Vitamin Face Oil

    Regular price 490 SEK
    Regular price Sale price 490 SEK
  • Niacinamide Repair Body Lotion
    Best Seller

    10 REVIEWS

    Niacinamide Repair Body Lotion

    Regular price 450 SEK
    Regular price Sale price 450 SEK
  • Restoring Antioxidant Hand Lotion

    3 REVIEWS

    Restoring Antioxidant Hand Lotion

    Regular price 305 SEK
    Regular price Sale price 305 SEK
  • Intense Hydra Serum

    6 REVIEWS

    Intense Hydra Serum

    Regular price 690 SEK
    Regular price Sale price 690 SEK
  • Soothing Body Wash
    Best Seller

    4 REVIEWS

    Soothing Body Wash

    Regular price 400 SEK
    Regular price Sale price 400 SEK
  • Body Sun Lotion SPF50
    Best Seller

    30 REVIEWS

    Body Sun Lotion SPF50

    Regular price 370 SEK
    Regular price Sale price 370 SEK
  • Vitamin E Serum
    Sold out

    9 REVIEWS

    Vitamin E Serum

    Regular price 760 SEK
    Regular price Sale price 760 SEK
    Sold out
  • Daily Mineral Gel

    10 REVIEWS

    Daily Mineral Gel

    Regular price 490 SEK
    Regular price Sale price 490 SEK
  • Volcanic Grains Hand Wash

    2 REVIEWS

    Volcanic Grains Hand Wash

    Regular price 305 SEK
    Regular price 305 SEK Sale price 305 SEK
  • Skin Perfector Seboclear

    7 REVIEWS

    Skin Perfector Seboclear

    Regular price 460 SEK
    Regular price Sale price 460 SEK
  • Contouring Facial Roller

    7 REVIEWS

    Contouring Facial Roller

    Regular price 535 SEK
    Regular price Sale price 535 SEK
  • Sculpting Face Gua Sha

    3 REVIEWS

    Sculpting Face Gua Sha

    Regular price 465 SEK
    Regular price Sale price 465 SEK
  • Unlock the hair of your DREAMS with our new haircare COLLECTION

    Organic & natural ingredients 
    Free from sulfates (SLS/SLES) & silicones 
    Formulated with Scandinavian hair experts 

  • TREAT your hair as well as you treat YOUR skin

  • The PERFECT supplement to any hair ROUTINE

    Delicate bristle blend 
    One for different hair types 
    Easy and gentle on hair & scalp 

  • The Voluminizing
    Hair COLLECTION

    Visibly adds volume 
    Lifts hair from the roots 
    Stimulates hair growth and increases
    hair density

Normal skin

A routine tailored for normal skin 

Normal skin doesn’t require a lot. A simple routine with gentle products can help the skin stay on the right track while boosting it to promote a vibrant surface (we listed the products in the ideal order for your routine):  

  • Daily Foaming Cleanser: To keep skin clean and fresh with 100% natural cleansing actives. 
  • Vitamin Lifting Serum: With a unique combination of vitamins and protecting properties to prevent premature signs of aging. 
  • Niacinamide Lifting Mist: Strengthening, calming, and protecting. These are just some of the many benefits of niacinamide, which is the key ingredient in this enriching facial mist.  
  • Daily Mineral Gel: A potent combination of antioxidants to smooth, plump, and effectively hydrate the skin with hyaluronic acid. 
  • Intense Peel Mask: With a weekly boost of this tightening, exfoliating, and revitalizing mask, you’re guaranteed results that’re here to stay. 

 

To make things a little easier, we’ve gathered these wonderful products in a kit for normal skin, which you can find here. However, we recommend – as we do for any other skin type – that you add a nourishing sunscreen to your routine to keep your skin healthy and protected. 

What is normal skin?

What’s ironic about the term “normal skin” is that it’s actually one of the rarest skin types out there. For this reason, it’s also called “balanced skin”, as the expression simply refers to skin that’s neither too dry nor oily. In other words: Normal skin is skin that doesn’t crave excess remedies, but still can benefit from enriching products that preserve, protect, and strengthen it. And remember: The purpose of a skincare routine isn’t solely to treat, but also to prevent so the skin stays resilient, healthy, and vibrant – and preventing is always easier than treating.

How do I treat normal skin?

Though normal skin is often genetic, this skin type can still be affected by factors such as stress, sun exposure, or using the wrong products, which can ultimately disrupt its balance and lead to skin concerns and damage. Therefore, a few simple yet effective products can go a long way in a routine for normal skin. A gentle, natural cleanser to remove build-up, harmful bacteria, and unwanted debris. An active, vitamin-rich serum to strengthen the skin’s natural defenses plus a nourishing moisturizer to keep the skin’s moisture balance intact while ensuring a soft and supple surface. A weekly mask to revitalize your skin and leave it glowy. And last, but definitely not least: SPF to seal the routine and keep the skin protected from harming UV rays. With these wonderworkers, you’re good to go. Of course, you can supplement your routine with other indulging products that can provide your skin with a boost when needed, but with this routine, you’re sure your skin’s needs are fulfilled, thereby ensuring it stays healthy and balanced.

Go-to ingredients for normal skin

Lots of ingredients can benefit normal skin: Niacinamide to help preserve its balance, hyaluronic acid for an instant and long-term moisture boost, and vitamin C for keeping it protected against aging accelerators. However, what’s most essential is to make sure your products’ ingredient lists are dominated by natural, organic, and safe ingredients that won’t disturb your skin’s barrier, oil production, or environment to make sure you won’t compromise its balance. Therefore, we’d, as always, advise you to be mindful of synthetic perfumes, harsh chemicals, and concentrations, when choosing your products.